Establishing a credible online presence is one thing. Maintaining and improving it is a whole new ballgame on its own. As you open your doors to more customers, keeping your image in top shape brings another set of challenges, especially now that people are proactive about posting reviews online. A negative review can hurt your search rankings and turn potential clients away, especially if you don’t take immediate action.
If you’re looking to clean up and improve your online reputation, Precision Internet Marketing is the place to go. We have a team of experienced digital marketers who are skilled in helping small, local businesses put their best foot forward when they matter the most.
Why your Business Needs ORM
Contrary to what many SMB owners and entrepreneurs believe, online reputation management (ORM) is not just for well-known brands and big corporations. Many small businesses rely on the internet to generate leads and grow their profits. And an integral part of that process is monitoring and controlling what people say about them.
Studies between 2015 and 2017 show the importance of ORM, with BrightLocal.com reporting that 97 percent of consumers read online reviews, while 73 percent trust a local business with positive reviews more. A Moz report also reveals that most consumers browse reviews first before researching a business. This only means that local businesses, big or small, should put more time and effort into looking better online if they wish to succeed and grow.
ORM Strategies Tailored to Your Needs
At Precision Internet Marketing, we will take the time to understand your business and assess your overall web presence. We will lend our time, talent, and resources to build you a long-term strategy.
We embrace big-picture thinking when implementing campaigns and look beyond review and listing sites, such as Yelp, Angie’s List, and Yellow Pages. We will leverage your website, social and search presence, and other digital channels to enhance your reputation and customer relationships.
As your business grows, so does your ORM needs. Our team of seasoned PR experts and digital marketers will make sure you’ll leave nothing but a positive online footprint.
Get started today by giving us a call.